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Social media monitoring consolidation continues with Boston-based Cymfony being acquired by Visible Technologies of Bellevue, Washington.

By Gina Milani

April 8, 2012

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Cymfony’s Orchestra dashboard was used to monitor, benchmark and analyze mainstream media and consumer-generated media (CGM) such as blogs and other types social media under one web-based platform to provide comprehensive real-time insight into consumer behaviors and emerging market trends. Cymfony offerred a unique solution combining automated analysis of CGM and Mainstream content with manual, …