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Make time to Learn More

By Gina Milani

October 18, 2012

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What an awesome PRSA International conference!  It was my first time participating, but since it was in San Francisco, right in my back yard, it was an easy decision to attend.  I certainly attend many webinars to learn about tools and methods, but it’s been a long time since I took several days out to …

PRSA Int’l Conference 2012

By Gina Milani

October 12, 2012

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The PRSA International starts tomorrow and I’m looking forward to meeting my peers in my subgroup –  the Independent Practitioner’s Alliance – other solo PR folks and/or those that run virtual agencies.   And, as the PR profession continues to transform, it’s quite possible that new categories of tools may need to be added.  It will …

A new discovery – Back of the House

By Gina Milani

October 9, 2012

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If you’ve looked at our “about” page, you’ll be familiar with the big idea for a PR Service Bureau.  Recently, I sat in on a virtual event called International Freelancers Day.   The event was put on by the International Freelancers Academy – a group I was not aware of.   One of the sponsors was a …