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PR Hunters discovers PR Opps via Tweet and delivers them to your Email In-Box

By Gina Milani

August 2, 2019

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I ran across a PR tool called PR Hunters the other day — their website is very sparse, although I suppose it’s as complete as it needs to be. One testimonial on the site says “PR Hunters is the best thing since HARO!” This tells us that it’s a tool to connect journalists writing stories …

New Study indicates an increasingly fragmented media landscape — with so many journalists and influencers…who should you be pitching and where do you find them?

By Gina Milani

July 20, 2019

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One of June’s top stories in PRNews Online was an article demonstrating how the media landscape was becoming more fragmented. Reviewing data in the recently published Global Journalism Report 2019, the author observes the media landscape continues to fragment, with the lines continuing to blur between reporters, bloggers, freelancers, and influencers. The study looked at …

Any online newsroom that doesn’t work well on a mobile device is essentially useless

By Gina Milani

July 8, 2019

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PRNewsonline recently published a useful article reminding us how important it is to keep your online newsroom current. In a world flooded with information your online pressroom is not something you can just “set and forget.” It suggests that we view the newsroom as an aggregator and that this doesn’t mean all of your content …

LexisNexis now offers a full suite of Media Intelligence Plus a Codie award-winning NewsDesk Content Search & Discovery Solution

By Gina Milani

June 28, 2019

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I recently had an opportunity to catch up with LexisNexis and was particularly interested in hearing what was new with their Newsdesk product. Lexis is the legal part of their business, and Nexis is the News part. Newsdesk was a product that came with the Moreover technology acquisition and expanded the existing LexisNexis data sources …