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Database Update! Article Marketing Category Changes

By Gina Milani

March 31, 2018

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In article marketing, businesses produce articles bylined by qualified executives or staff members and related to their particular industry. These articles are then distributed and published on the Internet or through traditional media outlets. Well-written articles are released for free distribution with the potential of increasing search rankings as well as the author’s credibility as … Continue reading “Database Update! Article Marketing Category Changes”

Goarticles.com Shuts Down Forever

By Gina Milani

March 30, 2015

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I always feel terrible when a tool announces they’re shutting down and appreciate that we have a bit of insight thanks to independent writers into this interesting category of tools.  Apparently it was widely known that Goarticles was having problems before the January 2015 announcement.   Goarticles was one of most popular article directories, rank just … Continue reading “Goarticles.com Shuts Down Forever”

Mashing up social media and media relations

By Tony Harrison

July 17, 2014

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There’s no disputing social media has transformed the way businesses communicate with customers. When used properly, it also can be a handy tool for nurturing relationships with journalists. Social media is designed to build relationships, but that rapport doesn’t just manifest itself out of thin air. It is far easier to connect with journalists online … Continue reading “Mashing up social media and media relations”

Article Marketing

By Gina Milani

October 4, 2012

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In article marketing, businesses produce articles bylined by qualified executives or staff members, and related to their particular industry. A primary style for the articles includes a bio box and byline (collectively known as the resource box) about the business. These articles are then distributed and published on the Internet or through traditional media outlets. … Continue reading “Article Marketing”