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NOTE: We are committed to keeping information on this site as current as possible, but pricing changes and new services do occur. For the most current pricing and services offerings contact the specific vendor for more info and validation.

Content marketing

  • Description

    Marketo was one of the first true marketing automation tools and was acquire by Adobe in 2018.  Many technologies originally known as digital marketing or email marketing tools called themselves marketing automation tools and now the category is basically known as content marketing.   Marketo as ...

    Features

    Marketo’s exceptional lead management, account-level data, and multi-channel marketing capabilities will combine with Adobe’s rich behavioral dataset to create the most advanced, unified view of t...

    • Price

      $150
    • Avg. Rating

      0
    • Reviews

      0

    Description

    Customer.io is an automated messaging platform for tech-savvy marketers who want more control and flexibility to craft and send data-driven emails, push notifications, and SMS messages.  Customer.io is built to trigger emails based on events, rather than just pageviews.

    Features

    Integrate data from your app, CRM, or CDP provider in just a few clicks. Without delay, send identify and track calls to create user records and align associated events in Customer.io. Segm...

    • Price

      $600
    • Avg. Rating

      0
    • Reviews

      0

    Description

    HubSpot coined the term “inbound marketing” and began life in the MediaLab at MIT in Cambridge, Massachusetts. HubSpot can be confusing because it offers a variety of tools one of which is marketing automation and so is listed in this content marketing category. Hubspot encourages you to turn yo...

    Features

    HubSpot is a complete CRM platform with all the tools you need to grow better — whether you want to increase leads, accelerate sales, streamline customer service, or build a powerful website....

    • Price

      $2000
    • Avg. Rating

      0
    • Reviews

      0

    Description

    Oracle Marketing Cloud - resulting from the Eloqua acquisition in 2012, is similar to Marketo.  There will always be arguments about who is the "Ferrari of marketing automation” Marketo, Hubspot or other player in this evolving market.   Marketo and Hubspot have developed pricing to appeal to a...

    Features

    Streamline content creation

    Data doesn’t work on its own. Content is key, yet it can be difficult for marketers to manage high volu...

    • Price

      $1250.00
    • Avg. Rating

      0
    • Reviews

      0

    Description

    Salesforce aquired Pardot to offer a B2B marketing automation/content marketing solution along with its market leading CRM products and app ecosystem.  (The ExactTarget acquisition focuses on the B2C side.)

    Pardot provides a full soluti...

    Features

    Build intelligent, data-driven programs that generate new leads and speed up your sales cycle - all while allowing customers to forge their own path to purchase. <...

    • Price

      $1200
    • Avg. Rating

      0
    • Reviews

      0

    Description

    Salesforce Marketing Cloud, resulting from the ExactTarget acquisition in 2013, fully integrated the functions and features into their marketingcloud email marketing offering.  Salesforce Marketingcloud is designed to align the best marketing solutions to your strategy to engage customers with pers...

    Features

    • Price

      $399
    • Avg. Rating

      0
    • Reviews

      0

    Description

    SharpSpring began with the goal of bringing marketing analytics and automation tools to small and medium businesses on an affordable and easy-to-use SaaS platform. They have a focus on PR agencies specifically which allows the traditional storytellers to break in to the fast-growing marketplace of c...

    Features

    SharpSpring understands that people build and manage websites many different ways so they’re agnostic and you can build them any way you want. If you’re using Wordpress CMS or Joomla, etc. you can...

  • Description

    SunBear offers marketing and sales groups a single, integrated, web based on-demand platform that allows them to easily automate and manage marketing database, campaign, response and lead management processes. Sun Bear combines our technology with implementation and support services to provide you ...

    Features

    Centralized Database - Maintain a centralized database of all contacts and related information Automated Campaigns - Create and execute multi-channel (email, phone, web), multi-stage (drip) campai...