BuzzSumo (a Cision Company)

Key Features Include:

• 1. Content Research & Discovery

  • Content Analyzer: Search billions of pieces of published content to find top-performing articles by engagement (shares, likes and more).

  • Content Ideas Generator: Generate content topics and angle ideas based on headline performance, SERP results, and engagement data.

  • Topic Explorer: Explore popular topics and thematic clusters to plan smarter editorial calendars.

  2. Trend & Performance Insights

  • Trending Feeds: Curated lists of rising or viral content in your niche.

  • Historical Data: Access up to 5 years of content performance history, depending on plan.

  • Coverage & Backlinks: Track how often topics, URLs or domains are mentioned and linked.

  3. Monitoring & Alerts

  • Custom Alerts: Get notified of new content or mentions for specific keywords, domains, or topics.

  • Slack Integrations: Push alerts into Slack channels for team workflows.

  4. Influencer & Journalist Discovery

  • Media Database & Journalist Profiles: Find influential authors and journalists writing about topics you care about.

  • Influencer Search Tools: Identify key creators on platforms like Twitter, Facebook, YouTube and TikTok related to your topics.

  5. Collaboration & Reporting

  • Projects & Dashboards: Save searches, export data, and organize insights for teams.

  • Reports & Exports: Download CSV, Excel or PDF reports for stakeholder sharing.