PRHunters a HARO-like tool to connect journalists writing stories with contacts who can provide content and/or experts. The system crawls Twitter seeking out journalists who are tweeting out requests for sources to contact them. All users have the ability to filter out journalists to fit their requests using the built-in filtering system which uses NLP (Natural Language Processing) to match potential journalists’ requests up with a PRHunters user. Pro users have access to real-time updates notifying them the moment a journalist tweets out a request relating to their business. Like HARO (owned by Cision), there are both free and the Pro levels and users can upgrade to instant alerts for only $5.00/month.