Pitching Platform: OnePitch offers a user-friendly pitching platform where PR professionals can submit story ideas directly to journalists. Users can create and customize pitches, providing relevant information, supporting assets, and contact details. This simplifies the process of reaching out to journalists and increases the chances of securing media coverage.
Journalist Profiles and Insights: OnePitch provides detailed profiles of journalists, including their beats, interests, and contact information. PR professionals can access these profiles to understand journalists’ preferences and tailor their pitches accordingly. The platform also offers insights into journalists’ recent articles, social media activity, and engagement levels, helping PR professionals build meaningful connections with targeted journalists.
Story Matches: OnePitch utilizes AI-powered algorithms to match PR pitches with journalists who are most likely to be interested in the story. By analyzing journalists’ preferences and past coverage, the platform identifies the best fit between the pitched story and journalists’ areas of expertise. This enhances the targeting process and improves the efficiency of media outreach.
Media Lists: Users can create and manage media lists within OnePitch, organizing journalists into custom groups based on industry, topic, or other criteria. This simplifies the process of identifying and contacting the right journalists for specific pitches, ensuring that the right stories reach the right people.
Pitching Analytics: OnePitch provides analytics and insights on the performance of PR pitches, allowing users to track metrics such as email opens, link clicks, and media coverage. This data enables PR professionals to evaluate the effectiveness of their pitches, make data-driven decisions, and refine their strategies for better results.
Media Requests: OnePitch features a media request system where journalists can submit specific requests for story ideas, experts, or information. PR professionals can browse these requests and respond with relevant pitches, providing journalists with valuable resources and establishing themselves as industry experts.
Collaboration Tools: OnePitch offers collaboration features that facilitate communication between journalists and PR professionals. Users can exchange messages, share documents and assets, and coordinate the details of potential media coverage, all within the platform. This streamlines the communication process and fosters productive relationships between journalists and PR professionals.
Cost
$50/Month
Notes
Simple, low-cost pricing with unlimited benefits for teams of all sizes.
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