Volume 3, Issue 6 June 2026
The industry’s only tool database 100% focused on Public Relations Tools
What’s new in PRToolFinder?
This week we wrapped up week 6 of our Spring/Summer PR Tool School with an exploration of Influencer Marketing Tools. With 30 categories of tools in the database, Tool School is an opportunity to take a deep dive into each category and explore the depth of tools that are available to PR pros and communicators.
With the new addition of a Thursday “Guide” that we’re also publishing, we decided to test AI’s ability to surface tools on its own and compare to how thorough it is in finding all of the tools. Turns out, not so thorough. Will it be, someday? I personally don’t think so but…I am biased.
If you need a quick way to catch up, we link to our blogs this month below and you can always catch up by watching our 2 minute category video overviews in our Video Resource Center. Each one is packed with bite size practical insights and tool highlights for busy communicators.!
Our final tool categories for the season are GenAI Video which should be popular as video in PR is exploding and we need easy ways to leverage this medium; and we wrap up with the very crowded category of media contact databases.
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ICYMI – June Blogs
6/29: Tool School Week 6 Influencer Marketing Tools: How to Find the Right Creators
6/25: Tool School Week 5: Media Monitoring Tools Compared (Quick Guide)
6/22: Is Your Media Monitoring and Measurement Tool Measuring What Matters?
6/18: Podcast Search & Directory Tools for PR Pros (Quick Guide)
6/15: Tool School Week 4: How PR Professionals Are Using Podcasts to Build Visibility, Authority, and Trust
6/4: Best Social Media Management Tools for PR Professionals (Quick Guide)
6/1: Tool School Week 3 – How PR Pros Are Managing Social Media Without Losing Their Minds (or Their Entire Day)
What Else?
Tools Added:
PitchResponse – Categories: Media Contact DBs, Journalist Networks, Podcast search
Précis PR Platform – Categories: AI generative technologies – VIDEO, AI generative technologies – GRAPHICS, AI generative technologies – Language/TEXT based, PR Management Tools
Influencer Marketing Tools:
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- Companion (IM Companion)
- Sphereus
Media Monitoring & Measurement
Determ (AI Media Intelligence)
Tools Removed: None
PR Tool News & Trends
Truescope Launches Truescope AI, Transforming Media Monitoring Into AI-Powered Intelligence – introduces two purpose-built AI teammates designed to capture every development and turn coverage into intelligence you can act on: Truescope Assistant and Truescope Analyst.
Agility PR Solutions Launches the Agility Agent – Agility Agent brings agentic media intelligence to the platform turning a single natural-language prompt into a complete, stakeholder-ready executive media report.
Online PR software company B2Press, based in Amsterdam, has launched a self-service platform that takes companies through press release distribution in four steps, with guaranteed media coverage available in more than 75 countries and 24 languages.
How long does it take for your press release to get cited in LLMs? Notified analyzed 8,000 GlobeNewswire releases* and charted time to first and second citations across both ChatGPT and Claude.
Freepik acquired Magnific in 2024 and in 2026 the company relaunches as one AI creative platform for image, video, audio, and 3D, with 1M+ subscribers and 250+ enterprise clients.
Bloomberg Media Partners with Cision to Bring Its Journalism into Communications Workflows – The partnership expands access to Bloomberg’s full-text content directly within CisionOne.
Mynewsdesk Grows 30% as More PR Teams Consolidate Their Workflows into a Single Platform – Our 30% growth shows that more teams are now choosing to consolidate their workflows, and that we are the platform capable of bringing everything together in one place.
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