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Month: October 2025

Announced in Summer, but ICYMI…. Sprout Social Acquired NewsWhip: A Smart Move Toward Unified Media and Social Intelligence

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We mentioned this in our Q3 newsletter, but this significant move deserves more coverage. It signals the continued convergence of media monitoring, social management, and AI-driven insights. NewsWhip, in PRToolFinder’s Media Monitoring category, is a Dublin-based media intelligence platform. It is known for tracking millions of news and social signals.. Continue reading

Customize & Brand Your Short-links! Bitly’s Flavorful Upgrade for PR Pros

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If there’s one thing we can all agree on, it’s that tacos make everything better. And according to Bitly, tacos and links actually have a lot in common. Just like tacos, Bitly links have evolved far beyond the classic version. Sure, they’re small and satisfying, but now you can customize.. Continue reading

Media Monitoring & Measurement Tools: What changed in 2025 — and what to look for as you assess your needs in 2026

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It’s no secret that today media mentions move faster and across far more channels than ever before. That means for PR professionals, even at smaller companies, having a strong media monitoring and measurement strategy isn’t just a “nice to have.” It’s really mission-critical. At PRToolFinder, we’ve pulled together a comprehensive.. Continue reading

🎙️ Choosing the Right Podcast Recording Tool

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This post is the first in our new Tool School campaign—a weekly series of short videos and companion blogs that highlight a specific category of tools and showcase 2-3 representative tools across our 29 categories. If you learned a thing or two during our Summer Social series, you’ll love Tool.. Continue reading

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