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How one Chinese Research Firm Segments the Global PR Tools Market

By Gina Milani

November 10, 2018

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The Digital Journal recently picked up a piece of news from QYResearch, a leading market research publisher and consulting company established in 2007 in Beijing, China. The release was announcing a new research report that caught my eye because there aren’t that many companies that research the global Public Relations Tools market, and I’m always … Continue reading “How one Chinese Research Firm Segments the Global PR Tools Market”

New (and Useful) Resources on the JungleBuzz Facebook Page for PR Pros!

By Gina Milani

October 6, 2014

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At JungleBuzz, we’re committed to keeping our fellow PR Pros informed on the wealth of useful and expanding resources about our ever-changing field. In addition to the valuable information in the JungleBuzz database (and we encourage you check out it out, if you haven’t yet, by registering for free here), our social media sites provide … Continue reading “New (and Useful) Resources on the JungleBuzz Facebook Page for PR Pros!”

Content Marketing — what is it? should JB have a “content marketing” category?

By Gina Milani

December 10, 2013

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When we started developing this database with the goal of saving PR folks time in “finding and evaluating” tools (which used to just include media database, monitoring and distribution,) I never could have imagined the profound implications of what’s happening as a result of the progressive collapse of the traditional “silos” of communications – Advertising, … Continue reading “Content Marketing — what is it? should JB have a “content marketing” category?”