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Social Platforms Cheat Sheet and Valuable Insights from PRNews

By Gina Milani

October 7, 2019

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This recent post by Nicole Shuman over at PR News starts out “Trying to plan out or refurbish a social strategy can seem overwhelming. Gone are the days where brands can set and forget a strategy for a year.”  This reminded me of a conversation I had some time ago with a client about their … Continue reading “Social Platforms Cheat Sheet and Valuable Insights from PRNews”

Should PRToolfinder add an Influencer Marketing Category?

By Gina Milani

September 25, 2019

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I’ve been thinking about adding an Influencer Marketing Tools category but am on the fence so I’m writing this blog to see if anyone will weigh in on if it’s really needed in PRToolfinder – is it a category with staying power and real value? My issue with some of the other tool directories is … Continue reading “Should PRToolfinder add an Influencer Marketing Category?”

New Tool in Social Media Scheduling: Planable.io

By Gina Milani

May 22, 2019

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PR people want social media scheduling platforms that come with an approval workflow feature and robust, easy-to-use analytics, and usually one that is also inexpensive. This is why we recently added this category to the database. Planable is a tool we missed in our first listing and it’s worth taking a look at. Planable is … Continue reading “New Tool in Social Media Scheduling: Planable.io”