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Category: Influencer Marketing

Link Building Tools Moved to PRToolFinder’s SEO Category: Why We Made the Shift

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In our Q4 PRToolFinder Observer newsletter, we announced a significant update to the PRToolFinder database: Link Building Tools have officially moved into the SEO category, leaving Influencer Platforms as the sole focus of the Influencer Marketing category. This change reflects how link building has evolved into a core SEO discipline,.. Continue reading

New Report: State of Influencer Marketing

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Back in September 2019, I wrote a blog post asking whether an influencer marketing category should be added to the PRToolfinder database. In that post, I identified the 11 most significant providers in this category, according to Forrester Research: Ahalogy, AspireIQ, Collective Bias, Influential, IZEA, Klear, Launchmetrics, Linqia, Mavrck, Octoly,.. Continue reading

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