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How To Win Devoted Customers When Consumers Are Busier Than Ever

By Marcus Lansky

February 20, 2025

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Guest Blog:  Marcus Lansky, Abilitator In a digital landscape overflowing with choices, consumers often struggle to clearly differentiate one brand from another. For small businesses, the quest is to stand out and create enduring bonds with their target audience. While challenging, this journey is far from insurmountable. Below, we’ll cover several steps that can help … Continue reading “How To Win Devoted Customers When Consumers Are Busier Than Ever”

Guest Blog: Pioneering Sustainability: Crafting a Green Business and Marketing Strategy

By Marcus Lansky

August 27, 2024

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Photo by Freepik In an era marked by increasing environmental awareness and a growing commitment to sustainability, entrepreneurs are challenged not only to thrive in the business world but also to do so while minimizing their ecological footprint. Building a “green” business and marketing strategy has become a paramount objective for those seeking to align … Continue reading “Guest Blog: Pioneering Sustainability: Crafting a Green Business and Marketing Strategy”

Bootstrap Your Way to Success: 8 Creative Strategies for Launching a Business on a Shoestring Budget

By Marcus Lansky

June 29, 2023

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Guest Blog by Marcus Lansky, CEO of Abilitator Launching a Business can be an exciting and rewarding endeavor, but it can also be challenging when you have little-to-no startup capital. Fortunately, there are several strategies you can employ to get your business off the ground without breaking the bank. In this article from PR Tool … Continue reading “Bootstrap Your Way to Success: 8 Creative Strategies for Launching a Business on a Shoestring Budget”

A Resource Guide for Founding a Business in Your City

By Marcus Lansky

June 21, 2022

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Guest Blog by Marcus Lanskey You don’t have to go to a major metropolis like New York or Los Angeles to become a successful business owner. You can envision yourself founding a business in Your city and create a startup in your own hometown—no move needed. The key to success is careful planning. From PRtoolfinder, … Continue reading “A Resource Guide for Founding a Business in Your City”