BETA - NEW: Free Tier
BETA - NEW: Free Tier
David Baldwin, Contributor Artificial intelligence isn’t just a tech trend — it’s a powerful ally for PR and communications professionals; AI generative tools are transforming PR. From generating visuals to writing copy to editing video, AI generative technologies help teams produce high-impact content quickly, consistently, and creatively. This week in.. Continue reading
Teshieria Bradford, Contributor In today’s competitive business environment, visibility and credibility are everything. One of the most powerful ways to stand out is through speaking opportunities and thought leadership. Whether it’s stepping onto a stage at an industry convention, sharing insights on an expert panel, or being quoted in a.. Continue reading
Why are website and blog development tools essential for PR professionals and small businesses? Whether you’re a PR consultant ready to launch your own agency, a small business owner building credibility, or a creative professional starting a blog, having a website is no longer optional—it’s your digital home base. Why.. Continue reading
Market Research Tools: Why They Matter for PR and Business Strategy The term itself is a bit intimidating. But any organization offering a product or service needs to stay aware of its marketplace. For PR professionals, business leaders, and analysts, market research is the compass that ensures strategy is rooted.. Continue reading
Podcasting has grown from a niche format into one of the most influential digital marketing and PR channels. What started as a way for independent creators to share ideas has evolved into a mainstream platform for thought leadership, brand storytelling, and audience engagement. Today, podcasts are consumed by hundreds of.. Continue reading
We’ve all heard the phrase “work smarter, not harder,” but in PR, that’s easier said than done. Between client communications, pitch tracking, campaign planning, reporting, and business operations, the job of a PR professional often feels like a balancing act with too many spinning plates. That’s where PR Management Tools.. Continue reading
Welcome back to Summer Social, PRToolFinder’s weekly spotlight series where we showcase a category of essential PR tools and feature standout platforms across our social media channels. This week, we’re diving into a duo of strategies that have become indispensable in today’s digital communications: Link Building and Influencer Marketing. Both.. Continue reading
Welcome back to Summer Social, our weekly PRToolFinder series highlighting the tools that power a smarter, more efficient PR workflow. This week, we’re focusing on a category that every PR professional should be using to uncover timely media opportunities: Journalist Networks. What Are Journalist Networks? Think of Journalist.. Continue reading
Sprout Social, a leading social media management and analytics platform, has officially acquired NewsWhip, the AI-powered media intelligence company. Both companies are in the PRToolFinder database (Sprout Social in Social Media Management & Scheduling, and NewsWhip in both the Media Monitoring/Measurement and Social Media Monitoring & Analytics categories. The new.. Continue reading
Welcome back to Summer Social, our weekly blog series from PRToolFinder, where we highlight a category of public relations tools and feature a tool of the week across our social media platforms. This week, we’re diving into a category that’s shifting rapidly—and one that every PR professional should be paying.. Continue reading
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