A practical PR tools database. New tools added regularly.
A practical PR tools database. New tools added regularly.
At the end of my last blog I was questioning whether PR was now actually becoming a kind of lead generation device. For most of my career, I have told clients something very clearly: Public relations is not a lead generation strategy, and You should not measure PR success by.. Continue reading
Muck RackMuck Rack announced today that it has acquired has bought Dublin, Ireland-based Ruepoint. The purchase follows the company’s acquisition of social media platform Keyhole in September 2024. The deal became official on January 1. Ruepoint, founded in 2017 and with about 68 employees, provides human-curated media and PR insights... Continue reading
Every Quarter we put out a newsletter with information on what’s changed in the database, so I thought I would share some highlights on the hidden PR tool gems you may not know about here and invite you to become a regular newsletter subscriber! It comes out quarterly but we.. Continue reading
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