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Not every PR campaign starts with a journalist list and a cold pitch. For consumer brands, sometimes it makes more sense to put the right products and information in front of journalists who are already looking for them. I’ve been adding a lot of media contact databases to PRToolFinder, and.. Continue reading
Photo via Pexels Guest Blog: Alexandra Teeter Local and online small business owners often feel the squeeze first: tighter budgets, slower buying decisions, and digital marketing for SMBs delivering less predictable returns. At the same time, customers expect a fast, trustworthy experience, and frustration online turns into lost revenue and.. Continue reading
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