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Tag: Media relations

5 Steps to Improve Your Press Release Workflow (Fast Results)

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Ever feel like your press release workflow is more chaos than strategy? At PRToolFinder, we have helped hundreds of PR teams cut through the noise and find PR tools that work for their individual needs. In this guide, you will discover five practical steps to improve your press release workflow,.. Continue reading

How to Pitch Journalists in 2026: Adapting PR Outreach for AI-Driven Newsrooms

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The craft of pitching has not died. But the environment it operates in has changed enough that approaches built five years ago are producing noticeably weaker results today. Understanding how to pitch journalists in 2026 means understanding what has shifted in newsrooms, how journalists are using AI tools to manage.. Continue reading

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