A practical PR tools database. New tools added regularly.
A practical PR tools database. New tools added regularly.
The Role of Article Marketing in PR Programs What is Article Marketing? In article marketing, businesses produce articles bylined by qualified executives or staff members related to their particular industry. These articles are then distributed and published on the Internet or through traditional media outlets. Well-written articles are released for.. Continue reading
Exploring Cision’s New PRWeb Offerings Overview of PRWeb’s New Bundled Services We recently spoke with a Cision representative about the latest offerings in their PRNewswire and PRWeb distribution network. This post focuses on the new services available through PRWeb, particularly in bundles of six (or more) releases. To qualify for.. Continue reading
West Corporation and Nasdaq announced yesterday that West will acquire Nasdaq’s PR & Digital Media Businesses for approximately $335 million. This acquisition includes a comprehensive portfolio of communication tools, media intelligence, and multimedia services designed for organizations across all industries. Nasdaq’s Journey into PR Services Nasdaq entered the public relations.. Continue reading
The Power of Analytics in PR: Leveraging Tools like TrendKite Today, Analytics and Earned Media have become central to marketing and PR strategies. Understanding how to use analytics to track and report on how media mentions drive traffic is essential for PR professionals. To achieve this, it’s crucial to embrace.. Continue reading
We’re excited to Introducing NewsAI.co, the new addition of NewsAI.co to our Media Contact Database category. This tool is designed for PR professionals who want to build lists and send personalized pitches with ease. NewsAI.co debuted in February, and its founders aimed to solve two main problems for PR pros:.. Continue reading
Any Media Database will find a Technology Correspondent but can yours find Fintech Journalists in the UK, Wearables Bloggers in Europe or Plus Size Fashion Editors in the US? Introducing Woopitch — a different kind of media contacts database! PR at a whole new level Woopitch takes PR to the.. Continue reading
The president pointed out a few innovations in the works (excerpted directly from the email): • Expansion of our data-driven communications capabilities. Cision going public means we are investing in R&D that will help us build an “Influencer Graph.” This will help you link the consumption of your earned media.. Continue reading
As we prepare for the holidays Christmas is always the time for fun tool lists. I have been getting a lot of emails with predictions and top 10 lists – and since PRtoolfinder is all about PR tools, I thought I would share the link to SpinSuck’s post which begins.. Continue reading
. Business Wire and Agility PR announced a strategic partnership to provide communications professionals with enhanced distribution, monitoring and media analytics capabilities. According to the press release, customers can: Identify Influencers: Search the Agility™ media database of almost 800,000 verified contacts in over 200 countries and create and save custom.. Continue reading
Tracking Cision’s Strategic Acquisitions It’s here! Cision’s new Integrated Platform. We’ve been closely following Cision’s acquisitions over the past year, as they’ve strategically purchased best-in-class companies. These acquisitions have led to the development of a new media database. It’s the result from the integration of the Cision, Vocus, and Gorkana.. Continue reading
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