A practical PR tools database. New tools added regularly.
A practical PR tools database. New tools added regularly.
Do you ever wish someone could guide you to the best tools for a specific PR activity? I find questions about Media Contact Databases and Media Monitoring and Measurement are the more prevalent. That’s one of the reasons for the creation of PRToolfinder. The goal is to help people find.. Continue reading
I want to share a recent post by Nicole Shuman over at PR News. It starts out, “Trying to plan out or refurbish a social strategy can seem overwhelming. Gone are the days where brands can set and forget a strategy for a year.” it’s like a social platforms cheat.. Continue reading
I’ve been thinking about adding an Influencer Marketing Tools category but am on the fence so I’m writing this blog to see if anyone will weigh in on if it’s really needed in PRToolfinder – is it a category with staying power and real value? My issue with some of.. Continue reading
The Growing Pressure on PR Pros and Marketers It’s not just PR professionals who are feeling the heat from the C-Suite to demonstrate their impact on moving customers through the purchase funnel. Marketers have faced this pressure since the inception of marketing. As a result, they are constantly searching for.. Continue reading
There was a great blog post by Agility PR Solutions that focused on promoting your podcast on Instagram. It was so interesting I wanted to share it with you here and then invite you to check out the various podcast recording tools available on PRToolfinder.com. The blog post claims that.. Continue reading
Let’s take a look at the rise and fall of Tumblr. Yahoo’s Acquisition of Tumblr The rise and fall of Tumbler. In 2013, Yahoo acquired Tumblr for a staggering $1.1 billion, hoping to capitalize on the platform’s popularity. However, when Verizon bought Yahoo in 2016, it became clear that Tumblr.. Continue reading
Discover PR Hunters: A New Tool for Connecting with Journalists Introducing PR Hunters I recently discovered a PR tool called PR Hunters. Their website is minimalistic, but it helps you discover PR opps and provides all the essential information for success. One testimonial even claims, “PR Hunters is the best.. Continue reading
One of June’s top stories in PRNews Online was an article demonstrating how the media landscape was becoming more fragmented. Reviewing data in the recently published Global Journalism Report 2019, the author observes the media landscape continues to fragment, with the lines continuing to blur between reporters, bloggers, freelancers, and.. Continue reading
PRNewsonline recently published a useful article reminding us how important it is to keep your online newsroom current. In a world flooded with information your online pressroom is not something you can just “set and forget.” It suggests that we view the newsroom as an aggregator. And, that this doesn’t.. Continue reading
I recently had an opportunity to catch up with LexisNexis. I was particularly interested in hearing what was new with their Newsdesk product. Lexis is the legal part of their business, and Nexis is the News part. Newsdesk was a product that came with the Moreover Technology acquisition. LexisNexis expanded.. Continue reading
Be the first to know about new PR tools and exclusive membership offers by signing up for our quarterly PRToolFinder OBSERVER Newsletter. Stay current, subscribe today!
