A practical PR tools database. New tools added regularly.
A new PR Management Tool hits the scene. This is a very interesting development in the media database category – although Israel-based Propel claims that they have created a new product category that does for PR what Marketo and Hubspot did for content marketing. Propel calls this category PRM.. Continue reading
Enhancing Your PR Strategy with Muck Rack Muck Rack joins Media Databases and monitoring category. I was surprised to discover that Muck Rack had never been added to the PRToolfinder database, despite being familiar with it for many years. Initially, MuckRack started as a media database focused on what journalists.. Continue reading
One of June’s top stories in PRNews Online was an article demonstrating how the media landscape was becoming more fragmented. Reviewing data in the recently published Global Journalism Report 2019, the author observes the media landscape continues to fragment, with the lines continuing to blur between reporters, bloggers, freelancers, and.. Continue reading
I recently had an opportunity to catch up with LexisNexis. I was particularly interested in hearing what was new with their Newsdesk product. Lexis is the legal part of their business, and Nexis is the News part. Newsdesk was a product that came with the Moreover Technology acquisition. LexisNexis expanded.. Continue reading
Anewstip helps entrepreneurs, PR professionals, and marketers connect with relevant media influencers and finds editors by what they tweet. Founded in 2014 to push the boundaries of media relationship management, today Anewstip has more than 15,000 global customers using their service. You can search by Tweets, News articles, Journalist profiles,.. Continue reading
. Cision has acquired TrendKite in our ever-evolving PR tools environment. Austin-based TrendKite is the creator of technology that leverages artificial intelligence and analytics to help brands understand the effect communications programs have on corporate reputation, website traffic, and business outcomes. Always a challenge for public relations is quantifying the.. Continue reading
West Corporation and Nasdaq announced yesterday that West will acquire Nasdaq’s PR & Digital Media Businesses for approximately $335 million. This acquisition includes a comprehensive portfolio of communication tools, media intelligence, and multimedia services designed for organizations across all industries. Nasdaq’s Journey into PR Services Nasdaq entered the public relations.. Continue reading
We’re excited to Introducing NewsAI.co, the new addition of NewsAI.co to our Media Contact Database category. This tool is designed for PR professionals who want to build lists and send personalized pitches with ease. NewsAI.co debuted in February, and its founders aimed to solve two main problems for PR pros:.. Continue reading
Recently, I received an email that shed some light on Bulldog Reporter MediaPro and changes involving the Bulldog and MediaPro brands. It appears that the Bulldog Reporter MediaPro brands have been reintroduced by Innodata and its subsidiary, MediaMiser, as part of a new acquisition called Agility. MediaMiser is a leader.. Continue reading
Bolo Software removed from Media Contact Database Category. Bolo was a valuable Free Media Contact Database designed for teams, but unfortunately, it ceased operation on March 30, 2016. Gone Fishing: Remembering Bolo, the Free Media Contact Database So, what exactly was Bolo? Bolo Software gained recognition for its exceptional technology.. Continue reading
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