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Response Source: The New Generation of Journalist Inquiries

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The new Response Source service includes a media database, journalist inquiries direct to your inbox from top media outlets and a fast, effective press release distribution service that sends your news to UK media outlets and journalists... Continue reading

Blogger Lists Category removed, Link Building & Influencer Marketing Category Added!

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  Twice a year, PRToolfinder updates its database of PR tools. And sometimes entire categories shift. Such is the case with the Blogger List Category in 2021. Blogger Lists Category removed, Link Building & Influencer Marketing Category Added! All of the major media database vendors include blogs so there really.. Continue reading

Editorial Calendars & Journalist Networks Category Updates

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Two changes have been made to the Editorial Calendar and Journalist Networks category. Twice a year, PRToolfider updates its database of tools. JournoRequests (UK Media) has announced that its present service will be shutting down in August 2021 as the company refocuses their efforts on a newly imagined offering. JournoRequests,.. Continue reading

Speaking and Awards programs: Changes to Awards Program Category

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  Public relations professionals leverage speaking and awards opportunities to position their clients as thought leaders by strategically aligning them with relevant industry events, conferences, and panels. By securing speaking engagements, PR pros enable clients to showcase their expertise and share valuable insights on trending topics, emerging challenges, and innovative.. Continue reading

Independent Public Relations Pros and Future “Indies” Welcome at 2020 VirtuCon Next week 1:00-4:00 p.m. Eastern, Wednesday, October 21

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Impact of COVID-19 on the PR industry.. Continue reading

Descript – a new addition to Podcast recording tools shares a useful article

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How to Record a Podcast Remotely And Get It Right The First Time By now we’ve all been working remotely for a while. And if you’re a journalist, podcaster or new media producer remote interviews are a fact of life now. Descript can be found in the PRToolFinder podcasting recording.. Continue reading

JustReachOut – New DIY PR/Media Pitching Software Platform

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Last month I attended one of the first PRTechWednesday webinars where Eric Schwartzman interviewed Dmitry Dragilev, Founder of JustReachOut.io DIY PR Media platform. Justreachout DIY PR Media platform is an online service that combines journalist and influencer contact information with educational resources to teach anyone the media relations skills they.. Continue reading

Khoros: A New Player in Social Media Management Tools

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I made a “note to self” to add Spredfast and Lithium to the PRToolfinder database, but today I discovered they merged to create a new company called Khoros. The social media management tools market evolves quickly! And now there’s a New Player in Social Media Management Tools What Khoros Brings.. Continue reading

ICYMI – MuckRack’s Who Shared My Link

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  The best things in life are free and Muckrack’s handy tool, Who Shared My Link, is available for free on MuckRack.com and does all the searching for you. Simply enter any URL into the WSML search box and instantly find out how many times it was shared, and which.. Continue reading

New Report: State of Influencer Marketing

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Back in September 2019, I wrote a blog post asking whether an influencer marketing category should be added to the PRToolfinder database. In that post, I identified the 11 most significant providers in this category, according to Forrester Research: Ahalogy, AspireIQ, Collective Bias, Influential, IZEA, Klear, Launchmetrics, Linqia, Mavrck, Octoly,.. Continue reading

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